Music Interview: Featuring Recording Artiste Ruach Ru
Today’s music interview features the lovely, powerful and talented female singer, Ruach Ru!!
What lead you to become singer?
I released my first single as a professional artiste in 2012 titled ‘If We Believe’ The song speaks about our potential as human beings to control the creation of our societies and world, giving our children the chance of a better tomorrow…If We Believe.
The song represented the start of a new journey for me, one in which I sought to share the lessons learnt from life’s many experiences. I am a seeker, a lover of the esoteric, the real reasons why, I am a lover of truth. I began music as my outlet and opportunity to share those truths which I had learnt, to offer a voice that can help guide others along the path to awakening and as part of the fulfillment of personal purpose. Music, song writing, and poetry began very early for me as I grew up in a household filled with a love and respect for spirituality (my late father was a Minister of Religion) and filled with music. I’m from a large family, and singing was what we did together, all the time and at every possible occasion.
Which artistes influenced your style of music?
Growing up in Jamaica meant that I was surrounded by the vibrations of Reggae. My first influencers came from right here in Ja. From Bob Marley to Dennis Brown and so many others. I also grew up listening to a lot of music from North America, lots of R&B old school and new. Lots of gospel being in church and later I discovered Jazz, instrumental and African rhythms. So, I would say my taste in music is wide and varied as I listen to many different genres.
I have found however, that reggae is my preferred genre for sharing my message. I am intrigued by the power of reggae and its ability as a musical vibration, to carry meaningfully and without compromise, the message that I am all about, those messages echoed in songs that have come from artistes like Bob Marley, Peter Tosh, Burning Spear and others, that have helped to liberate minds and societies globally.
Do you play any instruments?
I do not play an Instrument, but love fiddling with the keyboard and guitar.
Which musical genre do you specialize in?
Reggae most definitely is my genre of choice
Which producer(s) have you worked with?
My first recordings were with a young group of producers called “High Expectations” Since then I have worked with Syl Gordon of Cell Block Studio, self-produced a number of my recent tracks including Watering I and Mr. Player Man.
Presently, I am working on an album that will include productions from Grub Cooper and Sly Dunbar among others.
Tell us about some of the songs you have already recorded.
All of my songs have been made available to fans digitally and can be found on all the popular streaming platforms as well as social media. I use a lot of social media, so persons only have to google Ruach Ru to find me any and everywhere.
My first single If We Believe, and subsequent EP ‘Evolution’ was produced by High Expectation Productions.
The single Who Am I was produced by Syl Gordon of Cell Block Studio. That song speaks to the importance of one affirming self during all the decision-making processes and as well through all the challenges of life.
Other singles, Watering I released in 2017, Mr. Player Man 2018, Hold Strong and Sunshine released in 2019 were self-produced for my label TideJam Records
Where have you performed your music?
I have performed at many events locally including Brown’s Town Kite Festival and John Crows Tavern. On local television and radio, namely CVM & TVJ, as well as Kool 97 FM.
I have also done a lot of performances on the platform that I created ‘Pon Di Endz’, which was created to allow the exposure of rising talent in Jamaica
Have you done any collaboration?
I have not done any collaborations as yet, but who knows what 2020 will bring.
Which other artiste(s) would you like to collaborate with?
I would love to work with so many artistes. At the top of the list would be Beres Hammond, Morgan Heritage, Ragin Fyah, Mortimer to name a few
How do you balance your music career with other obligations?
As an Independent artiste, it can be very challenging to balance music, the cost and demands that it brings with everyday obligations. The demands of the industry can be very taxing physically and otherwise. I have learnt to create personal balance by paying attention to my body, recognizing when it’s time to create or rest. Understanding and responding the flow of your own energies is very important regardless of the field of endeavour you undertake. It’s also very important to love/enjoy what you do, and music does that for me.
Taking care of financial responsibilities is also very important. For me, I have a huge entrepreneurial spirit and am involved in a few other areas such as Fashion Design and Holistic therapy. Fans can look forward to me launching some new products this year including natural skin care products and leisure wear. Talk about creating balance…lol… I’m pacing myself
Talk to us about the challenges you are faced with in the entertainment industry.
It’s a lot of work…lol. The music industry is unique in terms of the number of variables needed for success. As an artiste, you are the product and so everything that would apply to a commodity now applies to you, the product. In addition, there’s the artistry, performance skill, production quality, and not to mention the business aspects, marketing, PR, promotion as well as making sure you’re on top of your registrations, royalties and rights.
I came into the industry as a complete novice, but I have to give thanks, I don’t have much complaints about the journey so far. Learning the business aspects of music and not just the entertainment aspect was very important to me. However, it wasn’t very frustrating for me because I love to learn and I’m not afraid of asking questions.
One of my greatest lessons to date is that it takes a team. Team work makes the dream work. So, part of what is actively taking place in the background is the addition of those persons to Team Ruach to make it a success.
How do lift yourself out of frustrated situations to continue on your career path to success?
Frustration and challenges in life are unavoidable. I have learnt to take them in stride. To learn from each experience, good or bad, and to use those lessons to inform my next decisions and grow.
To continue past frustrations means that you have to be s convinced that you’re on your right path. You have to know, that you know, that you know that where you are and what you’re doing is where you should be. While learning from frustrations allows you to make those changes necessary to move you closer to the ultimate goal and success.
You have to believe in yourself, and I believe in me.
What project(s) are you currently working on?
I am currently working on an album for release in 2020, a skin care line of products as well as the addition of some new designs for my T-shirt line.
As well, many persons have been asking about the resumption of Pon Di Endz, so that remains on the burner. We’ll see what can happen later this year with some sponsorship.
What is your most outstanding achievement since becoming a singer?
I’m still here…lol I’m so pleased with myself and proud of all of my accomplishments so far. I write my own music, I have produced my own music, I have worked with some amazing people. I have met and am fortunate to continue to meet and network with some of the most talented people in reggae. I have started my own band, produced my own event. Been a blessing to and have been blessed by some awesome new talent in reggae music. Presently, the sky is the limit because I have lots of things planned for 2020 and beyond. I’m so excited.
What next can your fans expect from you?
Fans can continue to expect quality music, inspiring and positive. They can look forward to me continuing to believe in the best of what in inside of them all and my continued investment in that truth. They can expect to be a part of my journey so that together we can realize our biggest dreams, there is nothing that we cannot do, become or have. They can expect that we’re gonna discover how to manifest this truth together.
New music, New products, lots of joy and love
How can fans connect with you on social media?
I am all over social media. Just google @ruachru, Facebook, Instagram, Twitter & YouTube
What advice do you have for other females who intend to start a music career?
Believe in yourself. Believe in your worth. You are not for sale. Learn the business of the industry and be prepared to take control of your music and career. There is never only one road, or one opportunity, there are several. You don’t have to sell out. Seek wisdom and make your choices based on truth. Be the best you that you can be.
Who do you want to shout out for supporting your music?
I’d like to shout out everyone that has supported my journey so far. Everyone that has commented, liked and shared. I’d like to send lots of love to the members of Team Ruach and to my Band Spirit. To all the media houses that have supported and encouraged my journey….lots of love always