Hear Our Cry Jamaica Virtual Awareness Campaign
Radio Diamond Limited in association with The Pamputtae Single Mother Foundation Limited has created a Nation Building initiative titled “Hear Our Cry Jamaica” that is geared towards educating the public on Domestic Abuse Against Women and Children.
The ‘Hear Our Cry Jamaica’ partners will be hosting a virtual event, dubbed ‘Stop Violence Against Women and Children. The event will be held on Thursday, April 29 from 11 am – 2 pm in Jamaica and 5 pm – 8 pm in the UK, featuring a sensitization session and live performances by various entertainers. Relevant government stakeholders will also participate to sensitize the public on this serious matter.
The event will be hosted by Sassydivva live on Facebook at Radio Diamond and on Instagram @radiodiamondja @deardreamofficial. There will be lots of Giveaways throughout the show from Fruit Blossoms, Face by Tovia, Jus Fab Hair and Nails, Travelr Taxi Company, and more.
Radio Diamond Limited joins forces with Travelr Taxi Company for Travel Smart with Travelr.
The company is also partnering with Travelr Taxi Company in creating the Travel Smart initiative as a part of their campaign to promote smart and safe travel for female commuters.
Female Travelers will receive 10% discount coupons for island-wide travel when traveling by Travelr Taxi Company. Coupons are available digitally and physically. These conditions also apply to overseas travelers with airport pick-up services. Persons can visit @travelrtaxi on Instagram or WhatsApp at 1-876-806-9525 or 1-876-464-7914 to receive your coupons.
The promotion will be on a wide scale through digital platforms mainly social media on Instagram Facebook: Radio DIAMOND, Travelr Taxi Service, and Instagram: @radiodiamondja @travelrtaxi @pamputtaesinglemotherfnd
“The safety of female passengers is of utmost importance, there will be a series of public digital campaigns to educate the public,” says Alicia-ann Carpio-Roxborough aka Sassydivva, Managing Director at Radio Diamond Limited. She continues, “Too often we hear the stories of women and children gone missing while commuting on Taxi’s or you hear stories of taxi men taking away their passengers.”
The initiative is also designed to promote smart traveling and transparency with passengers by providing them with a picture and name of the Travelr Taxi Company driver who will be picking them up.
“We approached Travelr Taxi Services through our “Fiwi Culture Show” that is designed to develop local brands #Fiwibrandja #Fiwitings aimed at nurturing and marketing small and large businesses that provide authentic Jamaican products or services,” says Sassydiva
Mr. Damar Hutchison of Travelr Taxi Company is drastically against domestic abuse against women and children, so it was an easy decision for the company to join forces with Radio Diamond Limited.
“Radio Diamond firmly believes in collaborating with different brands. Changing the mindset of society using our platform in making a difference is what we are about. We are here to educate, entertain and encourage positive change,” says Roxborough.
Radio Diamond Limited takes this opportunity to thank our sponsors: Radio Diamond Manchester UK, Jungle Fyah, Travelr Taxi, Popup Events Ja, Beautiful Hair and Lashes, Pamputtae Single Mother Foundation Limited, Deardream, The Femfest Brand, Pelpa Time, Arlene Arrangements, Ready TV, CVM, and Kingston Creative.